{"product_id":"yema-fikir-slides-in-addis-yellow","title":"YEMA FIKIR SLIDES IN ADDIS YELLOW","description":"\u003cp\u003e\u003cstrong\u003eYEMA FIKIR Slides in Addis Yellow | Quick-Dry Ethiopian Heritage Footwear\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSlides for anyone who refuses to let vacation be an excuse for boring shoes. The YEMA FIKIR slides bring ancient Ethiopian love language to your weekend rotation—quick-drying protection meets the sacred FIKIR motif in bold Addis Yellow that claims poolside space wherever you go.\u003c\/p\u003e\n\u003cp\u003eThese are the slides that move through water, pavement, and whatever leisure throws at you. Slip-on ease, heritage stripes, and the kind of style that says you're here to make every moment count. The FIKIR motif isn't just pattern—it's \"love\" in Amharic, worn by those who've learned to carry culture while staying ready for anything.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat Makes It Yours:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eQuick-drying polyurethane upper—waterproof and built to go from pool to street in minutes\u003c\/li\u003e\n\u003cli\u003eAddis Yellow colorway inspired by Ethiopia's vibrant capital city—impossible to miss\u003c\/li\u003e\n\u003cli\u003eFIKIR motif: Amharic word for \"love\" (ፍቅር), representing connection, heritage, and the bonds that transcend borders\u003c\/li\u003e\n\u003cli\u003eSignature orange and black stripes—YEMA's emblematic heritage detail\u003c\/li\u003e\n\u003cli\u003eDurable rubber outsole for traction and all-day comfort\u003c\/li\u003e\n\u003cli\u003eSlip-on design keeps it effortless—no laces, no hassle, just go\u003c\/li\u003e\n\u003cli\u003eStyle tip: runs true to men's sizing—women should size down for the perfect fit\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eThe Story Behind the Stitch\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNamed \"FIKIR\" to honor the Amharic word for love—Ethiopia's timeless reminder that connection is universal—these slides embody vacation freedom with cultural roots. Every YEMA piece carries heritage forward while making room for whoever's brave enough to reach for it. These aren't slides for the select few—they're for dreamers, wanderers, weekend warriors, and everyone in between who needs footwear that adapts.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Wear Your Reign:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePair with swim trunks and a graphic tee—let the slides do the talking at the pool\u003c\/li\u003e\n\u003cli\u003eRock with our skating giraffe socks, joggers, and a YEMA tee for next-level street style\u003c\/li\u003e\n\u003cli\u003eFrom gym to coffee run—quick-dry technology means you're ready for anything\u003c\/li\u003e\n\u003cli\u003ePack for every destination—lightweight, eye-catching, conversation-starting essential\u003c\/li\u003e\n\u003cli\u003ePost-shower fresh—because anyone can walk in and you want to look good when that happens\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eClaim Your Leisure\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWeekend royalty isn't inherited. It's claimed. Built by those who walk through vacation days and leisure moments with intention. These slides are for anyone who knows that style isn't just about big occasions—it's about showing up for yourself even when no one's watching.\u003c\/p\u003e\n\u003cp\u003eMade with purpose. Worn with intention. Designed in Tiburon, California by immigrant founders who understand what it means to build comfort when the world feels rushed. A portion of proceeds supports education for children in Kenya and Ethiopia—because claiming your reign means creating ease for others too.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Specifications:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eQuick-drying polyurethane upper\u003c\/li\u003e\n\u003cli\u003eDurable rubber outsole\u003c\/li\u003e\n\u003cli\u003eAddis Yellow colorway with signature orange\/black stripes\u003c\/li\u003e\n\u003cli\u003eAmharic FIKIR (love) motif\u003c\/li\u003e\n\u003cli\u003eSlip-on closure\u003c\/li\u003e\n\u003cli\u003eAvailable sizes: 4, 5, 6, 7, 8, 9, 10, 11, 12, 13\u003c\/li\u003e\n\u003cli\u003eFit note: runs true to men's sizing (women size down recommended)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBold designs for the brave. If you're here, you belong.\u003c\/p\u003e","brand":"Yema","offers":[{"title":"4","offer_id":51644715303231,"sku":null,"price":80.0,"currency_code":"USD","in_stock":true},{"title":"5","offer_id":51644715335999,"sku":null,"price":80.0,"currency_code":"USD","in_stock":true},{"title":"6","offer_id":51644715368767,"sku":null,"price":80.0,"currency_code":"USD","in_stock":true},{"title":"7","offer_id":51644715401535,"sku":null,"price":80.0,"currency_code":"USD","in_stock":true},{"title":"8","offer_id":51644715434303,"sku":null,"price":80.0,"currency_code":"USD","in_stock":false},{"title":"9","offer_id":51644715467071,"sku":null,"price":80.0,"currency_code":"USD","in_stock":true},{"title":"10","offer_id":51644715499839,"sku":null,"price":80.0,"currency_code":"USD","in_stock":false},{"title":"11","offer_id":51644715532607,"sku":null,"price":80.0,"currency_code":"USD","in_stock":true},{"title":"12","offer_id":51644715565375,"sku":null,"price":80.0,"currency_code":"USD","in_stock":true},{"title":"13","offer_id":51644715598143,"sku":null,"price":80.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0959\/0531\/7183\/files\/YEMA_FIKIR_SLIDES_IN_ADDIS_YELLOW_1.webp?v=1765896158","url":"https:\/\/www.yemacalif.com\/products\/yema-fikir-slides-in-addis-yellow","provider":"YEMA","version":"1.0","type":"link"}